Amith Prabhu is a pioneering Public Relations and Reputation Management professional with over 15 years of experience, having worked, in India and in the USA at leading marketing communication companies. He is the co-founder of India’s only weekend offsite summit for the profession – PRAXIS under the aegis of The PRomise Foundation, which is a member of the Global Alliance (GA). He is on the international board of GA. He writes the longest running weekly online column on Public Reputation and it features on Reputation Today – the first 52 of which were published as a book in 2015. He is the Founding Dean at the School of Communications & Reputation (SCoRe) in Mumbai. He is a Living My Promise signatory. He has a Master’s in Public Relations and Communication Management from Symbiosis Institute of Media and Communication, Pune. He hails from Mangalore. When he is not travelling, he is based in Gurgaon near New Delhi.